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Friday
Apr302010

At your service or service-journalism?

Image via: www.marketingtomillionairesprodigyclub.comVia my Multimedia Planning and Design professor Joy Mayer, I saw this interesting exchange about how one smaller news org in Washington state really amped up the notion of "service journalism":

http://paulbalcerak.com/2010/03/17/disaster-reporting-what-if-we-offered-assistance-instead-of-asked-for-material/

Paul Balcerak, the author of the blog, said he had that instinctual "send us your photos" reaction when a huge storm hit his audience area, but then asked himself what would give his news organization an edge over the bigger org in town. His move? To tweet out the following:

"If the weather's messing up your day and you need info, @ us or DM us and we'll get to work finding it for you."

Is this white-glove service to set his organization apart, or opening up the conversation to the community? Should this become standard practice for news organizations in whole or in part? It's an interesting foray into the "community thought leader" role for modern news orgs trying to stand out.

 

 

 

 

Monday
Apr052010

Crowdsourcing Craig Newmark

The situation many journalists only entertain in hypothetical examples or, depending on their point of view, revenge fantasies, is a reality for 80 University of Missouri students tomorrow morning.

Craig Newmark (Picture - Craigslist.com)

Craig Newmark (the founder of Craigslist) and I are going to be in the same room tomorrow. And I get to ask him whatever I want.

I'm totally nerding out.

In an event MU's Reynolds Journalism Institute is calling "A Conversation with Craig," the audience of journalists will have the opportunity to ask whatever we want of the person some consider responsible for destroying classified ads, the revenue stream newspapers depended upon for generations. 

I have my own questions, of course, but I also thought this would be a unique opportunity for crowdsourcing. Goodness knows the number of inquiring minds will not be limited to the 80 people in the room tomorrow morning, and I want to extend the opportunity to question Newmark to you.

If you had Craig Newmark in a room, what would you ask?

Let me know in the comments section below, or, if you'd rather remain anonymous, send me an email. I'll do my best to get both my questions, and yours, answered.

The conversation will also be livestreamed here: http://www.rjionline.org/flash-server/stories/live-stream/index.php

Friday
Feb052010

Today's journalism yesterday: Learning from Mary Paxton Keeley

Mary Paxton Keeley (Click photo to visit source, The Harry S. Truman Library)

She was a first at the first.

The first female graduate at the first journalism school in the world.

But in my haphazard stumbling upon her story last night, Mary Paxton Keeley grabbed my attention for something other than her landmark status in the history of my profession.

I felt a strange kinship when reading about her life and times. It was't so much the fact that she graduated from the Missouri School of Journalism in 1910, almost exactly a century before I will in 2010, or how those 100 years changed the journalistic issues she faced. It was more how the century between us seems to have changed nothing at all.

I reached these conclusions by reading the transcript of a 1966 interview Keeley gave to James R. Fuchs I found on the Truman Library Website after a simple Google search for Keeley. 

As a soon-to-be graduate I'm becoming increasingly familiar with the question "What are you going to do when you graduate?" Apparently, Keeley was asked this question too, and answered much the same way:

 

"...when I was graduated from the School of Journalism, we had Journalism Week and Winifred Black, who was one of Hearst's great writers, came down to speak, and she said to me, 'What are you going to do?'

"Be a reporter where I can get a job."

Keeley's simplistic answer to Black perhaps spawned from a sense of uncertainty as to whether , as a woman, she would even be able to land a job in such a male-dominated field.

The uncertainty in today's journalism graduate's answer is not necessarily rooted in sexual politics but in economic strife and industrial transformation. Keeley didn't have the luxury to be specific about her future in journalism, and neither do we.

The age-old debate of whether journalism school itself is an advantage or just a waste of four years and thousands of dollars is actually a bit older than I realized. I'll let Keeley explain:

"I was the first woman reporter in Kansas City and was a curiosity. The Star wouldn't take a woman. They had a contempt for journalism schools. You know, schools of journalism didn't have any standing at all at first and newspapermen laughed at them, and to think now they can't fill the demand for their students. Times have changed."

I've argued, both on-line and in discussions with others, that journalism school is indeed a good idea. For Keeley it may have been quite a leap of faith, but for us now, j-school is a fantastic place to practice our craft, refine our skills, network and be mentored. I don't think my four years in j-school were a waste of money, or of time. It is the perfect incubator for journalists who will have both practical skills and ethical knowledge.

But yes, Mary, times have changed, and changed again.  We're flooding the market, with more and more students enrolling in journalism schools each year, but fewer traditional positions for those graduating to fill. The incubators are becoming far too crowded.

But we know all of this. All of it. And so did they.

So when Keeley went back into reporting after a hiatus in Mississippi she consulted Walter Williams (yes THAT Walter Williams), the author of the journalist's creed and Dean who started the Missouri School of Journalism.

What did Williams tell Keeley to do? Specialize. Sound familiar? Williams to Keeley:

"'You have to be a specialist. Nobody that knows anything about home economics can write; nobody that can write knows anything about home economics, so you go get a degree in home economics.'"

That just gave me a chuckle. We're told the same thing, but insert-your-topic-of-choice-here instead of home economics. I'm not saying I disagree at all. I think specialization does result in higher quality journalism, but it just made me laugh good old Walter Williams agreed with me a century ago.

To close I'd like to toast Mary Paxton Keeley. For someone who was a first at the first, I hope she's happy she's sparked a curiosity in me, and hopefully a conversation among all of us.

 

Friday
Feb052010

Convergence Capstone Blog Week Two: Flexibility

"To the Capitol, Batman!" was the theme of the week, or at least it was for me. Invigorated by my experience working in Jefferson City last week, I was ready to tackle this week with vigor. And lots of coffee!

Samantha, JoBeth and I hit the pavement ready to head to three different Senate committee hearings on Wednesday. Unfortunately, delays and cancellations ensued. It was then we were instructed to shift focus to several House hearings and we did stories, some immediate and some more long-term, based upon our attendance in those. 

In my case, I started the morning interviewing a Senator regarding a gender equality-in-wages bill, and then was headed to the corresponding hearing later in the afternoon. Things shifted, as aforementioned, and plans changed, but through the other hearings we were able to garner other story ideas and push forward on others. All in all it was a lesson in flexibility.

Unfortunately, my sources were unavailable for comment for the rest of the week, or rather didn't respond, so I shall keep pushing until they do and knock out a story, or two, as soon as possible!

Onward and upward.... Batman! 

Monday
Feb012010

Brand Enemy #1: Typos and Sloppy Copy*

Image from: http://www.tonystarkz.com/GrammarPolice.gifPlease quit it with the typos, misleading post dates and poorly truncated headlines. No, really. Stop.

They KILL your brand, whether it's personal or professional, faster than any other sort of error. Why, you ask?

Typos have such an impact, albeit piece by small piece, because they are completely free of nuance. They are the mathematical element of language. There's right and wrong and very little room for interpretation.

We have style guides. Pick one and use it. We have dictionaries. Use those too. If you're not sure, seek out the answer to your comma in question or apostrophe dilemma until you have an answer your superior's superior's superior would consider correct.

This post is a response to a conversation started in my Convergence Capstone class this morning. The biggest question was "how forgiving are site visitors/readers with typos and date errors?" The answers were oddly nuanced, unlike the typos themselves in question.

The nuance bothered me.

Journalism is, on a philosophical level, all about truth and facts and getting it right, right? Why don't we put an absolute and steadfast value on that truth with the only elements of our craft that don't pick a side or have a bias or succumb to playing the SEO numbers game?

"But what about audience?" the devil's advocates, or those who plain disagree with me, will say. "Shouldn't we tailor our content, and therefore our grammar, to our readers/viewers/users?"

My answer? Content, absolutely; grammar, absolutely not.

Now that's enough from me. Here are some of my favorite responses from Twitter on the subject:

@gbrookejr: "Its necessary because it creates a perception of reliability, in an age when anyone can publish, the polished gain credibility."
@robweir: "How is that even a discussion? Does being online mean it's okay to abandon the language?"
@gabosama: "Im sensing a lot of confusion among journalism students about what are the basics in our trade. Quality in writing is a must..."Readers are not forgiving. They expect quality; if not, its because they dont have any regard for your brand."
@bethshanna: "I keep trying to come up with a coherent response to that question, but I just want to punch the questioner."
@christhedunn "Correcting simple copy errors on-line is easier than ordering a pizza. No excuses for errors."

 

What do you think? Which online news orgs are the worst offenders? The cleanest? Chat, discuss, argue, have-it-out below!

*Ok. I know some smarty-pants is going to run over this post with a fine-tooth comb and find some errors. Fine. I welcome that. Have a field day! I'm all about making corrections.